Miktos assist Scandinavian brands entering the most important consumer market in the World, selling directly to Chinese e-consumers. Cost-effectiveness and different routes are our focus. We leverage cheaper “secondary” Social Media platforms (Zhihu, Douban, Douyin etc.) and Cross-Border eCommerce (CBEC) channels. We create marketing content with emphasis on creative (Chinese contextualized) mini-programs and short video series and distribute these through micro-KOLs (influencers). Our skilled team is based in Chongqing where labor costs are 1/3 compared with Chinese T1 cities.